peacefire // electronic music band
peaceFIRE is an electronic duo formed by Elliott Fiedler (programming, keyboards) and Mayumi Kaneyuki (lead vocals, keyboards). Mayumi is originally from Japan and lives in Los Angeles. Elliott is originally from Colorado and is currently living in Japan.
Initially conceived as a record inspired by 80s Italo disco, peaceFIRE's debut effort presents an organic evolution of electronic music, exploding the genres of pop and progressive musical expression. Their first single “Hot Glitter” undoubtedly represents the adventurous and fearless spirit behind peaceFIRE.
MEDIA STRATEGY DESIGNED for peacefire
CHALLENGE #1 // "HARMONIZER" PROMOTION
peaceFIRE and Pazos Media started their collaboration in February 2015 with the intentions to promote peaceFIRE's debut album "Harmonizer" in United States. "Hot Glitter" was the band's first single, and Pazos Media saw on the track a huge opportunity.
New band, new music, plenty of challenges to face. However the results were outstanding.