LAX FESTIVAL // LIVE ARTS EXCHANGE 2014
Live Arts Exchange (LAX) Festival, a performance series featuring local artists in contemporary theater, dance, music, and cross-genre performance. LAX promises to showcase some of the most innovative artists and independent companies in LA, create social events that encourage cross-genre hangout, and play an important role in the elevation of Los Angeles performance work within national and international networks.
MEDIA STRATEGY DESIGNED FOR LAX //
CHALLENGE // MEDIA COVERAGE
Los Angeles Performance Practice, LAX Festival Production Company, and Pazos Media had a clear objective: provide LAX with a global promotion. The results exceeded the expectations.
ACHIEVEMENTS //
